Kyle is currently VP of Retail Strategy at Barrows North America. Equal parts creative and analytical, he helps global brands like Unilever, Microsoft, and Reckitt navigate the complex world of commerce to create impactful 360 programs for key customers.
Prior to his current role, Kyle was Director of Shopper Strategy for Anheuser-Busch, turning complex data sets and research reports into actionable shopper insights for the world’s largest beer company. A former copywriter, he maintains a knack for delivering strategies and ideas through clear, compelling narratives.
He lives in Brooklyn with his wife, Megan Buerger, their twins, Leo and Sloane, and their mischievous dog, Harvey.